Gideon Drucker

Welcome to the online press kit for Gideon Drucker

Are You A HENRY – A High Earner Who’s Not Rich Yet?

Gideon Drucker, a third-generation Certified Financial Planner and Forbes 2019 Next Gen Advisor, is dedicated to helping his peers make empowered financial decisions built around their lifetime goals and priorities. His new book is “How to Avoid HENRY Syndrome™: Financial Strategies To Own Your Future.”

The millennial world is teeming with smart, successful, and motivated young professionals at the top of their game. And yet too many aren’t on any sort of path towards a financially independent future. Even worse, many haven’t even begun to think about their financial goals in any tangible way and have no idea if they’re close to achieving them. They are stuck in a perpetual cycle of making and spending money — without the financial literacy, sense of urgency, or guiding hand to ensure that they’re moving in the right direction.

Until now.

Gideon Drucker, Certified Financial Planner, is a third-generation financial advisor at his family’s wealth management firm, Drucker Wealth, and the founder and director of the DWM Wealth Builder Division. He is also a Forbes 2019 Next Gen Advisor.

After serving as a combat paratrooper in the Israeli Defense Forces, Gideon joined the family firm. During his first year, Gideon noticed a common refrain among his firms’ pre-retiree clients: “If only I had met you 30 years ago...” This sentiment, repeated dozens of times by new Drucker Wealth clients approaching retirement, changed the course of Drucker Wealth and Gideon’s life forever. The message inspired Gideon to create both Drucker Wealth Builder and to write his new book, “How to Avoid HENRY Syndrome™: Financial Strategies To Own Your Future.”

Today, Gideon specializes in working with accomplished young professionals looking to take a more proactive approach to their financial world. He’s created the HENRY Syndrome™ suite of services to educate and empower young professionals, newlyweds, and young families to make smart financial decisions for their futures.

So, who is a HENRY?

* A 32-year-old earning a healthy six-figure salary with no idea if she’s saving enough for her young children’s education.
* A 28-year-old making great money, but still on the family Netflix account (we know you’re out there!).
* A 29-year-old, living comfortably in a nice apartment, with frequent travel and dining plans, who feels stuck in the same financial situation as when he was 25.
* A 36-year-old who is starting to feel the pressure of funding retirement, wondering if it’s too late to make up for the lost time.

In brief, a HENRY is a High Earner who’s Not Rich Yet. A HENRY, despite their comfortable lifestyle, hasn’t planned, saved, or invested in a way that’s moving them any closer to buying that first home, sending their kids to college, changing careers, or making any of the other exciting plans they had in mind for their future.

The term has come to resonate with many of the young families, professionals, and newlyweds that Gideon has connected with over the years in a way that’s motivating, nerve-wracking, and real. Quite simply, once young professionals hear about HENRY Syndrome™, it hits them like a ton of bricks: they know they need to start moving and take that next step if they’re going to reach a future of their own choosing.

“How to Avoid HENRY Syndrome: Financial Strategies to Own Your Future” was written to help young professionals break through the cycle of procrastination and financial inertia in which they find themselves. Gideon guides his peers on how to set, articulate, and prioritize financial goals, how to navigate an unnecessarily complicated investment world, and how to build a dynamic family financial roadmap that lets you know if you’re on the right track.

The book is a motivating call to start making conscientious choices in your financial life NOW while providing the tools and know how to actually do so.

Gideon will donate 100% of the proceeds from his book to Folds of Honor, an organization that provides educational scholarships to spouses and children of America’s fallen and disabled service members.

“Supporting veterans has always been important to my family and the business, and I love the idea of helping to educate the next gen/legacy of our fallen heroes. It’s an incredible organization,” he says.

Download a One Pager.

PRESS RELEASE 1/25/20 - Helping HENRYs (High Earners Who Are Not Rich Yet)

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